Health @ GKV | Blog
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Aligning an organization’s policies, procedures and culture to its brand promise is paramount to creating customer loyalty and future financial success....

[vc_row css_animation="" row_type="row" use_row_as_full_screen_section="no" type="full_width" angled_section="no" text_align="left" background_image_as_pattern="without_pattern"][vc_column][vc_column_text] By Emma Abbott, VP/Account Supervisor Social Media/PR Health care is a confusing and high-pressure topic these days. In this time of uncertainty, health care companies have a great opportunity to be their members’ best ally and advocate to help...

Well, if you're like me, you were excited to hear that the Medicare Advantage open enrollment period (OEP) is back for 2019. As of January 1, 2019, an individual enrolled in an MA plan has the opportunity to make a one-time election to switch to...

Consider this: Ten health care organizations now hold 67% of individual Medicare Advantage market share, including HMO, PPO and HMO-SNP products. And that doesn’t include Blue Cross Blue Shield plans with another 3.2 million Medicare Advantage members, another 19%. Most of these organizations have deep pockets and aren’t shy...

GKV, one of the mid-Atlantic’s largest integrated marketing firms, today announced a new client, Brown & Toland Physicians, a California-based medical group with a leading network of independent doctors delivering personalized, high-quality, affordable health care to the San Francisco Bay Area. “GKV has been working with...